Definition and linguistic aspects of small ad heart

Authors

DOI:

https://doi.org/10.14482/zp.12.017.18

Keywords:

Ads, prototypical sequence, structure, duties, supply, demand, proposal

Abstract

This article works on a micro-discourse developed in the last years: small ad heart. It is known that one of the fastest and easiest ways of meeting someone is throughthis medium: one person displays a positive portray of him/herself, and at the same time attracts attention of the desired person by using a limited number of words. Now, which are the inherent characteristics to this discourse? In this essay, we will try to define this type of ads and its characteristics. Finally, we outlines its prototypical sequence with illustrative examples.

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Author Biography

  • Jimmy Spencer Roa Bernal, University of Atlántico, Universidad del Atlántico

    Docente de español y francés como lengua extranjera.magíster en lingüística, especialización en análisis del discurso, universidad de ginebra, suiza.docente en la universidad del atlántico y la alianza francesa de barranquilla.

     

References

Bya, J. (1978). Des petites annonces du cœur. Dans la pratique de restes. Colloque d'Urbino (pp. 39-43). France: Manteia.

De Singly, F. (1984). Les manœuvres de séduction : une analyse des annonces matrimoniales. Revu Française de sociologie, (25), 4, 523-559.

Fages, J. B. (1972). Miroirs de la société. France : Mame.

Pages-Delon, M. (1985). Les apparences corporelles et la ritualisation de la séduction dans les petites annonces. Cahiers du Centre de Recherches Sociologiques, 4, 85-101.

Privat, J. M. (1987, juillet). Les petites annonces matrimoniales ou la rhétorique des descriptions argumentatives. Pratiques, 56, 101-119.

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Published

2022-04-20

Issue

No. 12 (2010)

Section

Artículo de investigación

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