La intervención apreciativa: una nueva manera de descubrir, crear, compartir e implementar conocimiento para el cambio en instituciones gubernamentales o privadas
Keywords:
Appreciative communication, organizations, organizational communication, organizational change, appreciative intervention.Abstract
Two lessons, from many others, teach us the history of humanity. The first shows us that change is inevitable and the second that there’s always a possibility of improvement. Only organizations that grow and practice permanent change, including what they are good at, are the ones that last and are successful. Appreciative intervention is a philosophy and methodology used for constant change with the purpose of achieving an organization’s highest potential. The objective of this article is to present, initially, what appreciative intervention is; second, it’s theoretical bases; third, it’s empirical bases; fourth, the phases of the process involved in appreciative intervention; fifth, the ingredients necessary to successfully use appreciative intervention; and finally, the credibility of appreciative intervention.
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