Business stories in case studies

Abstract

This article reviews the educational relevance of using the case method

of teaching from the perspective of teachers in the Academic Division

of Economic and Administrative Sciences (

DACEA) of the Universidad

Juarez Autonoma de Tabasco (

UJAT). The research objective was to determine

the feasibility of generating a database of case studies which contextualize

the local and regional realities of business and thus contribute

to the graduate management students develop managerial competencies.

According to the results of the investigation, confirmed the usefulness

of case studies in graduate student training in management, to

achieve an efficient and effective business management in a local context

but with a global vision.