Definition and linguistic aspects of small ad heart
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Abstract
This article works on a micro-discourse developed in the last years: small ad heart. It is known that one of the fastest and easiest ways of meeting someone is throughthis medium: one person displays a positive portray of him/herself, and at the same time attracts attention of the desired person by using a limited number of words. Now, which are the inherent characteristics to this discourse? In this essay, we will try to define this type of ads and its characteristics. Finally, we outlines its prototypical sequence with illustrative examples.
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